We elevate brand credibility without compromising heart.
Sage (n.) A trusted guide who brings wisdom, clarity, and perspective—helping others grow with confidence.
This is the heart of Sage by Design: branding with wisdom, shaped with intention, and built to last.
Led by award-winning designer Megan McCarthy, our atelier brings together a trusted circle of specialists to create custom brand identities that advance your mission by inspiring trust and revealing your true value.
With two decades of experience, Megan personally guides every project with care and insight—helping you see your business more fully and share it with confidence.
Born from a 20-year journey of creative freedom and wonder, Sage by Design is more than a studio; it’s an atelier where wisdom and design meet to nurture brands—and the people behind them—into their fullest expression.
Through a seamless creative process, we guide mission-driven businesses to see themselves more clearly and share their essence with confidence.
OUR EXPERTISE
Brand Positioning — Brand Identity Design — Website Design & Development — Search Engine Optimization — Social Media Marketing — Brand Coaching — Strategic Consulting
OUR CLIENTS
Therapists & Coaches — Legal, Financial & VC — Beauty, Health & Wellness — Social Impact & Nonprofits — Academics & Educators — Artists, Writers & Creatives — You
OUR VALUES
Authenticity
We are heart-centered, sincere, clear in who we are.
Beauty
We favor simple, intuitive, restrained design that’s memorable.
Connection
Trust grows when we are accessible, collaborative, open.
Delight
It’s the little calm, fun, warm things that make us smile.
Ease
If it’s not practical, efficient, sustainable… it’s not going to work.
MEET YOUR DREAM TEAM
Megan McCarthy
YOUR BRANDING SAGE
Megan has always been a creative and visually oriented soul. As a design and psychology student at university, she was drawn not only to visual expression but also to understanding the human spirit—what motivates us, how we connect, and how we bring ideas to life.
Megan began her career working in creative agencies in the U.S., as well as the creative departments of large corporations, nonprofits, and a world-renowned art museum. A career burnout shifted Megan’s perspective and her six-month recovery back to health instilled a new set of values: balance, harmony, and functionality.
Kelly
COPY
The most down-to-earth copywriter you’ll ever encounter.
Christie
WEB
The most solution-focused web developer on planet earth.
Sarah
COPY
The most down-to-earth copywriter you’ll ever encounter.
Kayla
SOCIAL
The most down-to-earth copywriter you’ll ever encounter.